The artificial intelligence (AI) market is constantly evolving, with fierce competition among various tech companies. However, this dynamic environment offers users increasingly innovative and unexplored opportunities. One such breakthrough is the launch of Midjourney’s V7 AI image model, which has far exceeded expectations. In this article, we’ll explore what makes it different.

What is Midjourney?

Midjourney V7 is an AI system focused on generating images from text prompts. The company released its first models back in 2021, using machine learning algorithms known as diffusion models.

Now, v7 is one of the first companies to offer online AI image generation services – within just a year, it has released a new and advanced AI image generator.

On April 3rd, the company announced the launch of the V7 image generation alpha version, primarily aimed at the AI community for testing.

What is needed for quality use?

To start using the tool, users first need to rate approximately 200 images. This process helps create a personalized user profile.

This is the first Midjourney model to include personalization features in compliance with applicable laws, tailoring the model based on the user’s individual visual preferences.

What’s new?

The company claims that V7 is significantly smarter at generating images from text prompts. V7 comes in two systems: Turbo, which is more costly to operate, and Relax, which offers a new Draft Mode feature. This feature allows for 10x faster and 50% cheaper image generation compared to standard mode. While the results are of lower quality, they can still be edited.

Users can also speak their prompts aloud, and the system will generate results almost in real-time. This personalization can be turned off at any time, but it presents a unique opportunity for AI to better interpret user intentions and aesthetic preferences.

Additionally, one of the most anticipated updates is the ability to use character and object reference.

The Midjourney also introduces significantly improved image quality and enhanced algorithms capable of accurately rendering details such as bodies, hands, and more.
A conversational mode has been added, allowing users to instruct the system via voice input to make changes to the generated result. The system then automatically initiates a new image generation task.

In the future, the company plans to enhance and update the upscaling, editing, and retexturing features. Performance improvements are also expected for the mood boards and SREF functionalities.

Users may also be surprised by Midjourney’s active development plan. With the V7 launch, the company expects to introduce new features every one to two weeks over the next 60 days.

These improvements show that V7 image generator can be useful in various fields — from personal projects to advertising and gaming. Personalization can be especially valuable to brands seeking consistent visual identity, with the V7 model helping maintain that over time.

Final Thoughts

The Midjourney AI V7 image model continues to refine its direction by strengthening its image generation capabilities as a quality tool for creating visuals from simple text prompts. One of the most impactful new features for users will likely be character and object reference, supporting continuous visual consistency.

If you are interested in this topic, we suggest you check our articles:

• AI Tools That Can Transform Photos into AI Art
• Can Generative AI Create a Passport Photo? Key Rules Explained
• Top 10 Essential AI Headshot Generators

Sources: AI News, Midjourney, TechCrunch